The Bradesco Bank, based in Sao Paulo, Brazil, has more than 80 years of operation behind its back. In its lifetime, the financial establishment has had only three leaders until the latest executive took over the business.
Mr. Ocravio de Lazari Jr. started operating as the Chief Executive Officer of the Bradesco Bank in early March 2018. He was appointed to the post by his predecessor, Mr. Luiz Carlos Trabuco Cappi, who had also been named to the post by his predecessor, Mr, Lazaro de Mello Brandao. The latter had taken over the post after the founder and first CEO of the Bradesco Bank, Mr. Amador Aguiar.
Among the former leaders of the Bradesco bank, Mr. Lazaro de Mello Brandao held the position for the longest time. He was at the helm of the corporation for well over 30 years and decided to step away last year when he turned 91 years of age. Mr. Lzaro de Mello Brando was one of the strongest proponents of lifting the people that have been working in the bank instead of bringing in professionals from other businesses or countries and diluting the bank’s pool of talent.
Mr. Lazaro de Mello Brandao took over the lead of the Bradesco bank in 1990 as Chairman. Back in the 60s, Brandao was one of the bank leaders that headed the transitioning of the bank into a new chapter of its career. Mr. Luiz Carlos Trabuco Cappi called the project ”legendary” and stated that Mr. Lazaro de Mello Brandao had become even more of a role model for him for his involvement. The latter stated about the bank that Bradesco has a strong emphasis on technological advancements as well as excellent service. The primary focal point of service will remain largely domestic and in retail. After Bradao stepped away from his post at 91, he continued to lead a few small subsidiaries of the Bradesco Bank.
When Mr. Lazaro de Mello Brandao promoted Mr. Luiz Carlos Trabuco Cappi to be the new leader of the business, the latter was already almost at the age limit for leaders. The bank extended its limit by two years and that extended his role at the helm of the Bradesco Bank as well. Mr. Luiz Carlos Trabuco Cappi appointed his successor at the start of this year. Mr. Octavio de Lazari Jr. stepped through the office as the leader of the Bradesco Bank of 12 March 2018. He has a handful of years before he reaches the age limit and has to appoint the executive that will take over the lead after him.
Mr. Octavio de Lazari Jr. has a long history at the Bradesco bank. Starting in the Osasco office when he was 17, Lazari had ample years to learn from the professionals and try his hand unofficially at a variety of jobs. After 15 years, Lazari got to the position of Marketing Manager, and his career started taking off from there. Later, Lazari started serving as the leader of Bradesco Seguros which contains eight subsidiary companies of the Bradesco Bank.
Luiz Carlos Trabuco Cappi, the current president of Bradesco, sat down to share details of the many changes to the Board of Directors scheduled over the next few weeks. Brazil, Latin America’s largest economy is also home of Bradesco one of the largest financial services companies. Luiz Carlos Trabuco Cappi started working as a bank clerk in 1969, in Marilia. Marilia is the same city Bradesco was founded in 1943. Luiz Carlos Trabuco Cappi worked his way up the ladder of success and by 1984, he was in Sao Paulo as the Director of Marketing. Luiz Carlos Trabuco Cappi would be President of Bradesco’s private pension division from 1992 to 1998. The following year Luiz Carlos Trabuco Cappi would be appointed Executive Vice President of Bradesco, which will be filled now by Carlos Alberto Rodrigues Guilherme as part of the changes coming forth.
Find more about Luiz Carlos Trabuco Cappi: http://www.valor.com.br/financas/5153264/bradesco-novo-presidente-saira-do-corpo-executivo-afirma-trabuco